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Can This Ancient Greek Spirit Catch On in the US?

Article Preview:

"As I admire the scene at Dante, a highly regarded New York City cocktail bar known for its Italian amaros and negroni cocktail menu, Effie Panagopoulos’s description of the Greek liqueur mastiha is what gains the attention of two travelers. The eavesdroppers let Panagopoulos know they’ve traveled from Kuwait to conduct a little research. They’re thinking of opening a bar back home, and Panagopoulos’s passionate description of how mastiha can transform palettes has the duo intrigued.

Though revered in Greece and popular with Greek Americans, Panagopoulos and her brand, KLEOS Mastiha, are on a mission to educate consumers why mastiha is made for the modern palette."

Read the full article here!

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